You work hard to create emails that inform and engage your customers. You write, design, proofread, edit, and—proofread again. Then press Send. What happens? Some are bounced, some simply vanish. All that work, and still some email never gets delivered. There are many reasons why an email does not reach an inbox. …
Posts by Dany Petraska
Learn more about DanyI’m still standing
At PRI we use computers. Our computers are on a desk and we sit in front of them.
You might be procrastinating right now
You always hear the advice: Write what you know. So, as I pondered about starting my blog, I realized what I knew best at that moment was procrastination.
Practicing ‘safe send’—How to ensure you’re receiving those important emails
You’ve seen the notice in marketing emails you receive; it usually says something like, “Please add our email address to your safe senders list.” Follow this quick list of steps to ensure you’ll receive emails from whomever you’d like.
Booking business travel online—Avoid those sneaky extras
If you’ve traveled for business, you’ve experienced unexpected extra fees when you arrive at the airport. That flight you thought was such a great deal costs more for checked bags. Check out money-saving tips on booking flights, hotels, and rental cars.
I’m the reason you must have a style guide
I’m a style geek. When I see a typo in Newsweek I rejoice. Aha! I also know not everyone will even notice it (or care, for that matter), which puts me in a special club with other style geeks, and I know I can rely on my fellow geeks to bring this error to their attention (which they will, in great numbers). But the truth is, I don’t find many style or grammar errors in Newsweek, and for this I hold them in high esteem.
